SAMPLE Video Script for Advertising

Video Script

SAMPLE Video Script for Marketing

ClientChill-o-Matic
ProductLBR Cooler

Scene visual: Fast paced music in background.

Inside a very busy restaurant kitchen, chefs in white coats are busy plating food while waiters carry food out of the kitchen. 

Closeup of head chef who is stirring ingredients into a pot. He turns around to grab an ingredient from behind him and then looks across the kitchen to notice the cooler is very far away. The look on his face is very frustrated.

The chef next to him smiles and holds a finger up. She steps across the kitchen and together with another chef, rolls the LBR cooler away from the wall and wheels it to be near the head chef. He reaches into the cooler and grabs a bottle of cream, turns back to his steaming pot with a smile on his face, and he pours some cream into the pot. All the chefs are smiling.

Then, in slow motion, the following visual:

The same clip but in slow motion of the chefs pulling the LBR cooler and moving it, with a closeup of the wheels as it rolls across the room.

During the slow motion, music becomes quieter and voiceover says:

The new Chill-o-Matic LBR Cooler can change the way your restaurant kitchen flows. 

The LBR Cooler is lighter and on rollers yet it can store the same volume as comparable coolers. 

You can quickly and easily position and re-position the LBR Cooler just about anywhere in the kitchen. 

It can be moved around your restaurant kitchen easily, with just two people. 

Visual is closeup of rollers still in slow motion:

Voiceover:

Narrator voices the following over the slow motion clip.

Its durable rubber rollers make the LBR cooler a breeze to roll around, even on uneven surfaces. The rollers can be locked into place once the freezer is positioned where desired.

Against competing models, the LBR is 12% lighter, 5” thinner in width and depth, and 2” taller, yet has the same storage capacity. It is on heavy-duty rollers.

The LBR Cooler is now available in 4 colors!

This text is also on screen as voiceover above is being spoken:

Durable Rubber Rollers – move easily with two people – and lock into place.

LBR is 12% lighter —  5” thinner in width and depth. — 2” taller

Yet has the same storage capacity

Available in 4 colors!

Move to this Visual, the kitchen is quiet and there is a chef wiping the wall where the cooler had been placed. As the cleaning is completed the chef stands and 2 chefs roll the cooler back in against the wall.

Voiceover, during visual:    

The flexiblity also allows for more efficient clean-up! Inquire about a new LBR Cooler today.